Printing Process for Promotional Mugs
Promotional mugs that are beautifully designed and printed are one of the most exciting add-ons that a company offers to associates or customers, both existing and potential. But do you know how the printing on these mugs is accomplished?
Though there are many different ways to have promotional mugs printed, the most common are; dye sublimation printing, laser etching,digital printing, screen printing, and transfer printing. The process selection is determined by the type of mug, colors availability and budget cost.
Screen printing is a cost efficient way to print relatively basic designs. A large area graphic with simple colors is the best choice for screen printing process. This process is quick and can produce thousands in a very short time.
The transfer printing process, on the other hand, is done when the designs involve intricate cuts or curves and need fine detailing. The process does not involve direct printing onto the promotional mug. It is first printed on the transfer paper and then applied to the surface with the hand. Similar to transfer printing, digital printing involves a laser printer with digital technology like the ones used at offices. When the design or the logo to be printed is of high resolution or contains photographs, the transfer printing process might not be very effective. Thus in such cases the laser printers are used. It has a drawback that it is a little costly and does not print a huge quantity in a day but proves to be very useful if the design is a photo.
Dye sublimation printing is a beautiful process for enhancing promotional mugs. When the desired effect is high shine with much color saturation this is a smart choice. Laser etching is a costlier process but it gives beautiful high end results. This process provides an artistic look to promotional mugs and is beautiful for designs which wrap around the entire mug.
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